The Aston University online masters in business analytics will prepare you for analytics roles through practical business applications, relevant case studies and real-life business experience with today’s most in-demand technologies. The curriculum is designed to help you develop a clear understanding of the three types of data analytics – descriptive, predictive and prescriptive. Learn to:
- Evaluate and Assess: Use descriptive analytics to extract meaningful information from large amounts of data and visualize findings for ease of understanding
- Predict and Project: Apply predictive analytics methods to anticipate patterns, estimate potential outcomes and model scenarios for a range of business needs
- Prescribe Solutions: Guide business decision-making through prescriptive analytics that quantifies future outcomes with actionable data
- Develop as a Professional: Build necessary skills in communication, presentation, consultation, and business dynamics while also establishing leadership behaviors
The business analytics degree is relevant to multiple industries including accounting and finance, human resources, business and administration, information technology, marketing, advertising, and sales.