Blog
5 Digital Marketing Campaigns that Changed Marketing Forever
Advertisements are changing and marketing in the digital age requires new skills. Companies are leveraging user-generated content, viral trends, and popular social media channels to reach their audiences in creative and engaging ways.
Top 5 MBA Career Opportunities for New Graduates
An online MBA from an accredited school, like Aston University, can open several exciting career paths.
20 Business and Leadership Books Every MBA Graduate Should Read
The MBA reading list is an ever-growing one as it should be since the value of learning is never over.
Do MBAs make better CEOs?
Business executives and managers reach their positions in the corporate world from differing backgrounds.
The True Value of an Online MBA
As you research your next educational steps, it is important to keep in mind the return on investment for any degree.
Top Advice for Women Entrepreneurs from Sheryl Sandberg
In Silicon Valley, in 2014, only 11% of executive positions were held by women. In 2016, ten large technology companies did not employ a single black woman [while] six did not have a single female executive. It's clear that Silicon Valley has a diversity issue and that more companies need to be aware of this, report on it, and build more diverse teams from the ground up, but how do women excel in a male-dominated culture that seems to be working against them?
7 Key Aspects of an Effective Change Agent
Companies throughout the world look to change agents to improve sales, boost team morale, or develop new technology.
